Friday, July 18, 2008

Fashion Show Venues from Wallpaper Magazine

Prada moved away from the rigid configuration of the traditional runway some years ago, instead choosing to collaborate with AMO/Rem Koolhaas each season. Before the show Koolhaas told Wallpaper* that the archipelago was ‘about an enormous crowd or an urban scale.’ Guests sat on individual terraced islands scattered throughout the room.
Photos and quotes from Wallpaper* Magazine's feature on venues for the Spring 2008 men's fashion shows - a topic more interesting than it would seem. Who isn't a fan of extreme, temporal, specialized environments constructed to allow people to interact for a single day?

The steps up to the Vuitton show space in the Palais de Tokyo were painted tromp l’oeil style with the house’s famous monogram in relief.

Wallpaper* Fashion Show Venus Slideshow